I maintain a very high customer satisfaction rating by doing the "unexpected"; I include something of value in every shipment I send out. It doesn't have to be expensive and you can usually find things that don't increase the weight much at all. Consider including an imprinted item like a pen or something useful. Here's the tip: Your imprint should be the web address of another of your businesses that you'd like this customer to visit.
You can get your promotional products here and some great ideas on how to use them effectively below:
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